Marshall McLuhan was the prophet of today’s digital world. This year, he would have turned 100.
Try on, for example, this passage from the beginning of McLuhan’s most widely read work, “The Medium is the Massage.”
Youth instinctively understands the present environment – the electric drama. It lives mythically and in depth. This is the reason for the great alienation between generations. Wars, revolutions, civil uprisings are interfaces within the new environments created by electric informational media.