Nike is catching a lot of press for selecting former NFL quarterback Colin Kaepernick as the face of a new "Just Do It" ad campaign.
The reaction that followed was as you'd expect in a polarized America - split between Trump supporters angry that football players would kneel during the national anthem and Kaepernick supporters who applaud his courage to kneel against police brutality and racism - even as it may have cost him his job.
Believe in something, even if it means sacrificing everything. #JustDoIt pic.twitter.com/SRWkMIDdaO
— Colin Kaepernick (@Kaepernick7) September 3, 2018
Despite threats of a boycott, sneaker burnings and at least one man cutting the Nike logo off his socks, Nike is betting that Kaepernick could be a powerful voice for social change - especially since an NFL-appointed arbitrator gave new life to Kaepernick's collusion lawsuit against the NFL.
GUESTS:
- Mike Pesca - Host of the Slate daily podcast, The Gist, and the author of Upon Further Review: The Greatest What-Ifs In Sports History.(@pescami)
- Charles Robinson - Senior writer for Yahoo Sports (@CharlesRobinson)
- Pat Duggan - Creative Director and Copy Chief at Adams & Knight in Avon
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Colin McEnroe, Chion Wolf, Jonathan McNicol contributed to this show.
